Research Archive

December 12, 2024 / Carolina Milanesi

With Android XR Google Bets on AI to Accelerate XR Adoption

As we stand on the cusp of a new era of immersive computing, Google’s announcement of Android XR clearly highlights the role AI, Gemini, can play in broadening the use cases and appeal for extended (XR) technologies. This development comes at a time when the XR market is experiencing a surge of innovation and competition,…

April 26, 2023 / Olivier Blanchard

World IP Day: Safeguarding Intellectual Property for a Thriving Tech Ecosystem

Working in the tech industry, I would be remiss if I allowed World Intellectual Property Day to go by without a nod or a tip of the hat to the fact that without IP (intellectual property), and strong, reliable, good-faith IP protections, the tech industry as we know it today would not exist. That’s because…

March 13, 2023 / Carolina Milanesi

Why We Should Not Use ChatGPT To Shame Alexa

As Microsoft started rolling out new Bing and Google launched Bard, I have seen many comparing these new generative AI services to digital assistants like Alexa, Google Assistant and Siri, only to point out the gap in capabilities between the two. Even Microsoft’s CEO, Satya Nadella, made the point during an interview with The Financial…

March 3, 2023 / Carolina Milanesi

Considerations On Mobile World Congress 2023

Mobile World Congress (MWC) returned to Barcelona in full force this week. While I write this on my flight home, I have not seen the final number, but I had heard we had around 90 thousand people. It certainly felt like we were back to a pre-pandemic show with a fair amount of cautious optimism…

September 8, 2022 / Carolina Milanesi

Apple Blurs The Lines Of Hardware and Software with iPhone14 Pro

This week, we were back in person at Apple Park for the traditional September iPhone launch. This year three products were on stage: iPhone14, Apple Watch and AirPods Pro. From the opening, Tim Cook made it clear why these products take the stage together, and their updates hit the market at the same time: “On…

March 9, 2022 / Carolina Milanesi

Apple’s Peek Performance Event Delivers to the Pros and the Mainstream

Apple’s Peek Performance event had something to offer to the most tech-savvy users, creators in particular, as well as mainstream users.  Underlining the move to take ownership of its own silicon development is now allowing Apple not only to take care of its highly differentiated user base but to get into new markets and opportunities…

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