Four publications. One view of the technology stack.

Creative Strategies September 18, 2024

A Week With iPhone 16 Pro – My Favorite Feature

Ben Bajarin

Having spent the last week with the new iPhone 16 Pro Max I wanted to share a few thoughts. Key Takeaways iPhone 16 Pro vs. Pixel 9 Pro XL Image Battle My Favorite New Feature Pure Hardware Innovation Getting Harder New Experiences Unlocked by Apple Silicon Advances   Image Battle Camera photography

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Creative Strategies September 17, 2024

Microsoft’s Copilot Wave Two: Redefining Enterprise AI Integration and Productivity

Carolina Milanesi

This week on LinkedIn Live, Microsoft unveiled the second wave of innovations for its Copilot AI assistant, marking a significant step forward in enterprise AI integration. Just 18 months after the initial launch of Microsoft 365 Copilot, the tech giant delivers more tangible value to users through

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Creative Strategies September 11, 2024

Apple’s iPhone 16 Launch: Debunking the Super Cycle Myth and Embracing AI

Carolina Milanesi

Apple’s recent unveiling of the iPhone 16 lineup has ignited discussions across the tech industry, focusing on its potential market impact and the role of artificial intelligence in driving adoption. Debunking the Super Cycle Myth The concept of a “super cycle” for iPhone sales has been a topic of c

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Creative Strategies September 6, 2024

Lenovo Unveils A Full Portfolio of  AI-Powered Laptops at Innovation World 2024

Carolina Milanesi

Lenovo has announced a series of cutting-edge products at Lenovo Innovation World 2024, designed to leverage artificial intelligence (AI) in its fullness and drive business transformation. The event, held in Berlin just before IFA, showcased the newly designed premium Lenovo ThinkPad X1 Carbon Gen 1

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Creative Strategies September 3, 2024

Intel Lunar Lake: Intel’s return to the top

Max Weinbach

Today, Intel unveiled its highly anticipated Lunar Lake platform at IFA 2024 in Berlin. This launch marks a significant leap forward for the company, showcasing its commitment to leading the charge in AI-powered computing, high-performance graphics, and energy efficiency. With a focus on delivering

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Creative Strategies August 21, 2024

The Google Pixel 9 Family and the Pursuit of Helpfulness

Ben Bajarin

I have always found it helpful to view Google’s mission/ambition/product goals, etc., within the framework that Alphabet CEO Sundar Pichai consistently emphasizes whenever he speaks publicly.  His eloquent statement of the mission is “To organize the world’s information and make it universally acces

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Creative Strategies August 20, 2024

Snapdragon X Elite and the New Era Battery Life on Windows

Ben Bajarin

While it is easy to get caught up in the excitement of AI features coming to Windows in the new category of PCs called Copilot + PCs, my conviction has always been that the transformational battery life experience would be one of the most compelling reasons to upgrade for consumers and enterprises.

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Creative Strategies August 19, 2024

AMD Acquires ZT Systems and Goes Full Stack to Full Rack

Ben Bajarin

Today, AMD announced they are acquiring ZT Systems for $4.9 billion.  This move is highly strategic, as AMD looks to go from full stack to full rack as the basis of competition in the AI server market continues to change and a much more vertical approach than ever is needed. Key Takeaways AMD has an

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Creative Strategies August 15, 2024

Geekbench AI and the State of the NPU

Max Weinbach

Key Takeaways: Geekbench AI 1.0 is a new cross-platform benchmark suite designed for machine learning, deep learning, and AI-centric workloads. It provides three main scores: Single Precision, Half Precision, and Quantized, reflecting different precision levels used in AI tasks. The benchmark includ

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Creative Strategies August 13, 2024

How CIO/CTO’s are Thinking About Generative AI

Ben Bajarin

Gathering feedback and synthesizing six CIO/CTO surveys from investment bank broker research, we summarize the key findings on how CIO/CTO’s are currently thinking about Generative AI investments and deployment. Recent analysis of CIO perspectives reveals a nuanced and strategic approach to Generati

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Creative Strategies August 7, 2024

Data Center Evolution: AI Changing Datacenter Design Strategies

Ben Bajarin

The landscape of data center construction and design is undergoing a rapid transformation, driven primarily by the surge in artificial intelligence (AI) workloads and their unprecedented power demands. This shift is reshaping how data centers are designed, built, and operated. Central to this evolut

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Creative Strategies August 7, 2024

Data Center Cooling Innovation: A Critical Imperative

Ben Bajarin

As data centers continue to proliferate and expand to meet the ever-growing demands of our digital world, the need for innovative cooling solutions has become increasingly urgent. This report examines why new methods of cooling data centers are critical, considering environmental, technological, eco

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