Research Archive

February 1, 2024 / Carolina Milanesi

Microsoft Earnings: Capitalizing on an Early and Aggressive Move Into Gen AI

Microsoft reported a 33% increase in profit and an 18% increase in revenue for the latest quarter. Investors are eager to see the company’s heavy heavy bet on artificial intelligence pay off. Key Takeaways Microsoft is steadily positioning itself as a critical enterprise partner for AI-driven business transformation. AI is becoming a hook into Azure…

January 30, 2024 / Carolina Milanesi

Exploring Apple Vision Pro: A Personal Journey

After spending a week with the Apple Vision Pro, here are my first impressions of the device. While certain aspects may feel familiar to those accustomed to VR headsets, the blend of exceptional image clarity and superior sound quality elevates the overall experience to a new level of immersion. User Experience After the initial trial…

October 6, 2023 / Carolina Milanesi

HP Imagine 2023 Recap and Insights

During an analyst and press event held at its HQ’s Customer Experience Center in Palo Alto, HP showcased new hardware and services providing a glimpse of the opportunity the company has to deliver increased ROI as it leans into providing added value from the data captured by the devices customers use. What’s Significant Two devices…

September 23, 2023 / Carolina Milanesi

Copilot: Microsoft’s Foray into Integrating AI in Everyday Life

In a recent event in New York, Microsoft unveiled Microsoft Copilot, an AI companion that creates a unified experience across various Microsoft platforms apps and services. Microsoft Copilot promises a unique blend of web intelligence, work data context, and real-time PC activity to enhance user assistance, with a strong emphasis on privacy and security. The…

July 27, 2023 / Carolina Milanesi

Samsung’s Unpacked: Redefining the Future – The Responsibility of Shaping a Market

Since Monday, I’ve been in South Korea to meet with Samsung’s executives and attend Samsung Unpacked. What has become the summer appointment with foldable saw the arrival of the 5th generation of the Galaxy Z Fold and the Galaxy Z Flip. These two devices hit the market as competition from brands such as Motorola, made…

February 8, 2023 / Carolina Milanesi

OpenAI Fuels Microsoft Bing’s Race Reset in Search

I was in Redmond this week to witness what we might look back on as a turning point in tech. Microsoft’s CEO, Satay Nadella, took the stage to introduce the evolution of Bing and Edge. On the back of the newly renewed partnership with OpenAI, Microsoft took what it referred to as OpenAI’s newest artificial…

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