Market Research and Analysis

“The real act of discovery consists not in finding new lands but in seeing with new eyes.” – Marcel Proust

The Big Picture

For over 30 years, industry leaders have been gaining from our perspective and insight.  We have a long industry history of accurately predicting trends in every area of the technology industry. As we track trends and form deeper insight into key industry topics, we help our clients see the landscape in the big picture. Our goal is to map our deep market research insights to the strategies of our clients. We strive to identify market trends early and provide insightful analysis on the impacts and opportunities of the trends for our clients.

Our research focus is on global consumers markets. Current research topics we are focused on:

  1. Smartphones
  2. Tablets
  3. PCs
  4. E-Commerce Trends/Mobile Commerce Trends
  5. Quarterly Top Mobile App Usage and Behaviours
  1. Social Networking Apps and Services
  2. Smart TV/ Digital Home
  3. Internet of Things
  4. Wearables/SmartWatches

Our primary consumer research is designed to gain insight behind the numbers. Our focus is to gauge market sentiment for technology and look for market signals and trends. By maintaining our own internal consumer research panels in a number of major markets, we are able to glean deeper insights on the broader consumer market in a frequent and timely fashion. We use our primary research panels, along side our syndicated research network, to collect over 5,000 unique data points every quarter. This data allows us to have a comprehensive view of the consumer behavior globally with technology products, software, and services.

Our Market Research Service is designed to give clients:

Insight and Perspective on key industry data

Deep analysis on where markets and technologies are headed

Data and analysis on the latest market and technology developments

Market sizing, forecasts, and relevant industry data

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Fresh insight on market trends and futures.

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