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PC Magazine Articles

Tim Bajarin President of Creative Strategies, Inc is a featured columnist at PC Magazine.com. Click here to read his latest articles posted weekly at PCMagazine.com

What's Your Strategy?

No executive would disagree that a company or product strategy is important. Yet too often we find that those same managers or executives are operating on a weak or non-existent strategy.

Grounded in the Past, Poised for the Future

Our work and our passion resides at the intersection of analysis and strategy, providing the technology industry with thought-leading industry analysis and visionary strategic planning.

Our team is a unique blend of industry, technology, and market analysts, as well as strategic and tactical thinking strategists. We have been involved in some of the earliest personal computer products as well as many of the most recent technology and product innovations.

For over 40 years the personal computing and consumer electronics industry has utilized our services to gain vision, analysis, thought leadership and strategic thinking.

Much of our work with clients is:

Providing a continual stream of timely analysis on the latest market and technology trends
Shedding insight into the product planning and roadmap process
Creating and crafting core value propositions
Creating product and strategic differentiation
Carving out competitive advantage
Creating and implement marketing and messaging strategies
Providing proprietary consumer research in order to anticipate consumer demand for their products in the short and long term.

Our team works alongside your company as a strategic partner. We leverage the power of our Industry Analyst Services and our Strategy Planning Service to offer our clients fresh vision and strategy all rooted in our informed, leading-edge perspective, and our deep history in the technology industry.

The Creative Strategies Experience

Industry Analysis Service

As Analysts we are immersed in the markets we service continually gaining expertise on the latest technologies, trends and market / business developments through regular industry and company briefings.

Strategic Planning Services

As Strategists we help companies innovate and differentiate by continually assessing their capabilities and resources in an effort to strategically help them develop products and experiences that only their company is uniquely positioned to deliver. Read More